Drive confidence. Move decisions.
Reduce backlash. Prevent misreadings.
Reproducible decision-making evidence.
Validate offers before media spend.
Identify hooks that convert.
Segments from real motivations.
Spot comparisons and misperceptions.
Find drop-offs. Restore momentum.
Sharpen narratives that convince.
Predict persuasion and polarization.
Detect narratives early. Reduce panic.
Preferences + rationale → labeled outcomes.
TL;DR If you can run it, you can tune it. If you can’t, you’ll drift.